Kesantunan Berbahasa pada Komentar Akun Gosip @lambe_turah di Instagram

Abstract

Using language properly and correctly is not enough because there is a sense of value that needs to be considered by every language user. The value of taste in language use can affect the success of communication. The value of taste in question is politeness in language. However, in reality, the use of polite Indonesian language is still small and receives less attention. This study aims to describe the principles of language politeness in the comments of @lambe_turah gossip account on Instagram.  This research belongs to descriptive qualitative research with pragmatic approach because it aims to describe in detail the data found based on the formulation of research problems. The data in this study are the speech of netizens in the comments of @lambe_turah account on Instagram collected by observation and documentation techniques. The result of this study is that there are utterances that comply with six language politeness principles which include tax maxim, generosity maxim, approbation maxim, modesty maxim, agreement maxim, and sympathy maxim.