Kilisuci International Conference on Economic & Business is a international scientific proceeding are open to seeking innovation, creativity and novelty. Either letters, research notes, articles, supplemental articles, or review articles. Kilisuci International Conference on Economic & Business aims to achieve state-of-the-art in theory and application of this field.

E-ISSN : 2987-5838

Current Issue

Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business

Published: 2025-06-05

Full Issue

DAFTAR ISI COVER

Articles

Implementation of Marketing Strategies to Increase Jamu Purchasing Decisions at As-Shahih Kertosono Jamu Shop

Naila Sabrina Qutratu'ain, Samari Samari

1433 - 1466

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DOI: https://doi.org/10.29407/61p5hh72

Strategy CV Sutejo Motor in Facing the Digital-Based Market

Leo Indra Leksmana, Diah Ayu Septi Fauji

1467 -1491

pdf
DOI: https://doi.org/10.29407/dc62cq97

Optimizing Sales With Social Media at UD. Sumber Kacang Pace Nganjuk

Abiyyu Pradila Maulidan, Diah Ayu Septi Fauji

1376 - 1392

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DOI: https://doi.org/10.29407/

The Role of Cross-Cultural Communication in Enhancing Student Collaboration in a Multicultural Academic Environment

Benedikta Dea Arely, Restin Meilina

1502 - 1512

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DOI: https://doi.org/10.29407/

Analysis of the Implementation of Standard Operating Procedures (SOP) for New Patient Admissions at Siti Halimah Kandangan Hospital

Moch. Naufal Ferdian Yusuf, Diah Ayu Septi Fauji

526 - 540

pdf
DOI: https://doi.org/10.29407/

Exploring The Job Expectations Of The Millennial Generation Vs. Generation Z

Hanna Yustina Putri, Restin Meilina

1683 - 1699

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DOI: https://doi.org/10.29407/

Analysis of Procedures for Providing Subsidized Housing Loan (KPR) to Increase the Effectiveness of Loan Provision to Bank X

Dien Ayu Nur Afifah, Diah Ayu Septi Fauji

1408 - 1432

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DOI: https://doi.org/10.29407/

Analysis of Purchasing Decisions in terms of Testimonials, Promotional Content, Endorsements (Study on Kediri Spicy Dumplings)

Seiko Seikatsuno Heinz Ruminiege, Diah Ayu Septi Fauji

1665 - 1682

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DOI: https://doi.org/10.29407/

Product Innovation in Increasing Customer Loyalty in MSMEs Weaving Ikat Mas Medal in Kediri City

Triasita Dewi, Samari Samari

656-666

pdf
DOI: https://doi.org/10.29407/04gzc536

The Influence Of Price, Brand, Product Quality On The Purchase Of Thrifting Goods

Jione Oktabriana Sari

439-446

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6263

Analysis of Student Interest in Cryptocurrency and Traditional Capital Markets: A Case Study at the Faculty of Economics and Business, Universitas Nusantara PGRI Kediri

Rendy Setiawan

639-646

PDF
DOI: https://doi.org/10.29407/r2jm0j18

The Influence Of Competency, Communication And Work Environment On Employee Performance In Mina Store

Adhetia Teddy Bujana, Dodi Kusuma Hadi Soejoko

667-674

PDF
DOI: https://doi.org/10.29407/5cd01w46

The Influence of Training and Human Resource Development in the Context of Improving Work Morale and Employee Performance in Mas Medal Ikat Weaving MSMEs Bandar Kidul Kediri

Muji Wahyudiono, Sigit Ratnanto

647-655

pdf
DOI: https://doi.org/10.29407/vgx7r816

Innovation Strategy Of Improving Brilliant English Course Business

Amelia Kusumaning Putri, Basthoumi Muslih

675-689

pdf
DOI: https://doi.org/10.29407/z111q666

The Effect of Service Quality, Price, and Product Completeness on Customer Satisfaction at Berkah Mandiri Mojo Supermarket

Yayang Nabia Visesa, Sigit Wisnu Setya Bhirawa

690-697

pdf
DOI: https://doi.org/10.29407/b9mwza39

The Influence of Discipline, Incentives, and Work Motivation on the Performance of Generation Z Employees at Mina Store

Umi Khotimah, Dodi Kusuma Hadi Soejoko

698-709

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6240

Exploration of Digitalization Transition in Financial Reporting: Case Study of MSMEs Ayam Geprek Akbar Pare

Nisak Zahrotul Wildhi, Moch. Wahyu Widodo, Diah Ayu Septi Fauji

746-751

pdf
DOI: https://doi.org/10.29407/w7e8yj61

Raw Material Inventory Control Analysis Of Shuttletcock PT. Walet putih

Tri Astuti, Rony Kurniawan

101-108

pdf
DOI: https://doi.org/10.29407/pfh73d96

Consumer Perspective On Osyin Glow Marketed Through Tiktok Shop

Rizky Kurniawan, Ema Nurzainul Hakimah

752-764

pdf
DOI: https://doi.org/10.29407/kscy4598

Analysis of MSME Entrepreneurs' and Consumers' Perceptions of the Role of e-Word of Mouth and Conventional Word of Mouth in Business

Binti Nadia Maharani

765-774

pdf
DOI: https://doi.org/10.29407/sb2sm590

Analysis Of Marketing Content Strategies On Instagram Lucky Fit Club Kediri In Increasing Brand Awareness

Elok Cahya Maharani, Rino Sardanto

93-100

pdf
DOI: https://doi.org/10.29407/9f0epe19

The Influence of Price, Quality, and Location on Purchasing Decisions at TJA Tech Second-Hand Laptop Store Kediri

Luri Julia Puput Pramesthi, Sigit Ratnanto

775-783

pdf
DOI: https://doi.org/10.29407/bzdph059

The Influence of Work Discipline, Work Environment and Work Motivation on Employee Performance On CV. Bayleaf.id

Riris Anik Lukianti, Sigit Wisnu Setya Bhirawa

784-794

pdf
DOI: https://doi.org/10.29407/x960wh23

The Influence of Customer Reviews , Customer Ratings , Price Perceptions on Fresh Perfume Purchase Decisions on the Shopee Marketplace

Zakiyatuzzulfa Zakiyatuzzulfa, Subagyo Subagyo

80-92

pdf
DOI: https://doi.org/10.29407/kxajph98

Analysis of Reward System, Work Facilities, and Work Discipline on the Performance of PPPA Social Service Employees of Nganjuk Regency

Eni Setiyowati, Dodi Kusuma Hadi Soedjoko

66-79

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6045

The Influence Of Product Quality, Price, And Promotion On Customer Buying Interest In Store Thrifting Uncle P Outfit Kediri

Yunia Dwi Safana, Samari Samari

54-65

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6023

Live Streaming, Online Customer Review, Cashback Promotion on Product Purchase Interest on Shopee Features

Devi Naeli, Dian Kusumaningtyas

42-53

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6000

Influence Brand Equity, Lifestyle, And Product Variation On The Decision To Purchase Geoff Max Shoes In Ngadisimo Kediri City

Andy Priyandani, Itot Bian Raharjo

27-41

pdf
DOI: https://doi.org/10.29407/7gp6yw14

Building Up Brand Loyalty Through Customer Experience of CV Araya Putra

Wirda Aini Zahiro, Basthoumi Muslih

812-819

pdf
DOI: https://doi.org/10.29407/7k3f3c19

The Influence of Social Media Promotion, Product Quality, and Product Price on Consumer Purchase Decisions at Daviena Skincare Kediri

Farsa Puspita, Rony Kurniawan

2331-2340

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5832

Analysis of the Development of Hard Skills, Soft Skills, and Insights in the MBKM Program on Student Self-Determination

Swari Gladis Aminatus Pravita, Basthoumi Muslih

1918-1927

pdf
DOI: https://doi.org/10.29407/9rnb4v62

The Influence of Price, Location and Service Quality on Purchasing Decision at Fried Chicken & Ayam Geprek Wong Nganjuk

Puspitasari Erliana Putri, Rony Kurniawan

1980-1993

pdf
DOI: https://doi.org/10.29407/h2xs9f69

Metamorphosis from Upstream to Downstream as a Strategy to Increase Turnover

DWI ENDAH RIANAWATI, Ismayantika Dyah Puspasari

1066-1078

pdf
DOI: https://doi.org/10.29407/97cbzv06

The Influence of Discounts, Free Shipping, and Flash Sales on Purchase Decisions for The Originote Skincare Products on Shopee

Lusiana, Sigit Ratnanto

1192-1200

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6038

STP STRATEGY IN IMPROVING BRAND AWARENESS OF BU ENDAH'S TRADITIONAL SNACKS

aura zahwa audinar, Ema Nurzainul Hakimah

1079-1092

pdf
DOI: https://doi.org/10.29407/sm9kyj85

OPTIMISING SALES THROUGH SOCIAL MEDIA AT THE TENUN IKAT ATBM KODOK NGOREK 2

Sislindia Dicka Dea, Moch. Wahyu Widodo

1104-1114

pdf
DOI: https://doi.org/10.29407/zyrdyz35

IMPLEMENTATION OF MARKETING STRATEGY PLANNING WITH BUSINESS MODEL CANVAS (BMC) IN MICRO, SMALL AND MEDIUM ENTERPRISES OF BAROKAH MULIA BUILDING SHOPS, KEDIRI REGENCY

Khoirun Nisa' Zeni Agustin, Samari Samari

1201-1218

pdf
DOI: https://doi.org/10.29407/xjve0496

THE INFLUENCE OF PRODUCT DIFFERENTIATION, BRAND IMAGE PREFERENCES, AND PRICE PERCEPTIONS ON PURCHASING DECISIONS FOR IPHONE SMARTPHONE PRODUCTS IN KEDIRI CITY

Putri Aprilia Cahya, Susi Damayanti

1164-1178

pdf
DOI: https://doi.org/10.29407/btz8mz98

Forming Team Synergy: Conflict Management in MSMEs

moh. maryndo titan, Edy Djoko Soeprijatno

1179-1191

pdf
DOI: https://doi.org/10.29407/hs4a5w13

LEAN CANVAS AS AN ANALYSIS TOOL FOR MSMES KITA ROBUSTA COFFEE IN KUNIRAN REGENCY NGAWI FOR BUSINESS DEVELOPMENT

Kharisma Setyaningrum, Rino Sardanto

1149-1163

pdf
DOI: https://doi.org/10.29407/6bmmre86

Creative Industry Product Innovation: Are Scamper Techniques Effective?

Antoni Setyo Arianto, Edy Djoko Soeprijatno

1233-1245

pdf
DOI: https://doi.org/10.29407/xbnr0e91

THE EFFECT OF E-SERVICE QUALITY, BRAND IMAGE, AND BUSINESS ETHICS ON SHOPEE CUSTOMER SATISFACTION AMONG ACCOUNTING STUDENTS (A STUDY OF ACCOUNTING STUDENTS AT UNP KEDIRI)

Yogi Ardi , Puji Astuti, Mar'atus Solikah

1041-1054

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7119

Application of the Quality Function Deployment (QFD) Method in Improving Service Quality Standards in Mie Gacoan Kediri

Farid Ardian, Arthur Daniel Limantara, Riris Eka Putri Wayudi Ningsih, Rheina Indah Fitriani

2179-2186

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6800

Job Satisfaction of MSME Employees: Maslow's Perspective

Okky Yudha Pratama, Basthoumi Muslih

2207-2219

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6213

The Influence of Brand Image, Advertising, and Discount Prices on Purchase Intention at CV Putra Jaya

Desi Wulandari, Sigit Wisnu Setya Bhirawa

2199-2206

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6221

Marketing Mix Analysis in the Implementation, Management of Transportation Services in the Era of Sustainable Globalization by Okky trans

Nofika Rahmayani, Susi Damayanti

1635-1649

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6210

The Influence of Price, Product Quality, and Product Diversity on the Purchase Decision of Galvanized Battery Cages at CV Baja Jaya Mandiri

Lisa Angelina Sodakh, Edy Djoko Soeprijatno

2244-2254

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6198

Optimization Strategy for the Use of Instagram Reels Feature to Increase Consumer Interest and Competitiveness in Star Clown MSMEs in Kediri City

Anggi Marta Wulandari, Sigit Wisnu Setya Bhirawa, Ema Nurzainul Hakimah

937-949

pdf
DOI: https://doi.org/10.29407/g4p0f743

Analysis of the Utilization of QRIS on the Consumptive Behavior of the Academic Community, Faculty of Economics and Business, Universitas Nusantara PGRI Kediri

Irsa Nabila Alifia

950-965

pdf
DOI: https://doi.org/10.29407/nfqjc329

Influence of Material Quality, Shopping Experience and Customer Reviews on the Interest in Buying Shoes Ventela among Generation Z

Muklas Sarifudin Wahid, Ema Nurzainul Hakimah² , Sigit Wisnu Setya Bhirawa

976-986

pdf
DOI: https://doi.org/10.29407/c858y485

The Influence of Social Interaction on Social Media, the Quality of Visual Content and Consumer Trust on Buying Interest in Erigo Products through Influencers in the Digital Era

Septiana Dewi, M. Zuhdi Sasongko, Ema Nurzainul Hakimah

1492-1501

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6272

The Influence of Work Environment, Workload and Work Motivation on Employee Performance at PT. Mahatma Agro

Wahyu Cahyaningrat, Dian Kusumaningtyas

1605-1617

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5977

The Influence of Influencer Marketing, Price, And Customer Reviews On Purchasing Decisions for Skintific Products On Shopee

Ari Syakura Najib, Dyah Ayu Paramitha

2255-2266

pdf
DOI: https://doi.org/10.29407/w3t04g20

The Influence of COD (Cash On Delivery), ShopeePay, and Virtual Account Payment Methods on Purchasing Decisions on the Shopee Marketplace

Sherli Mavira, Dyah Ayu Paramitha

2280-2290

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5868

The Influence of Work-Life Balance, Work Stress, and Work Environment on Employee Satisfaction at the Ima Shop Souvenir Center

Tuti Widiya Ningsih, Dyah Ayu Paramitha

2187-2198

pdf
DOI: https://doi.org/10.29407/0jehtn67

The Role of Village Enterprises In Improving Community Economic Empowerment in Ngadipiro Village, Nganjuk District

Dilla Regita, Dyah Ayu Paramitha

2377-2390

pdf
DOI: https://doi.org/10.29407/hkm8wf13

Analysis of the Influnce Service Quality, Promotion, and Location on Customer Satisfaction at Madira Skin & Beauty Care Mojokerep

Yunika Aldiaz Putri Kistantia , Samari Samari

2088-2098

pdf
DOI: https://doi.org/10.29407/2ec9be84

Analysis of Marketing Strategy in Increasing the Sales of MSME Products of Ikat Mulya Woven Fabric Bandar Lor Kediri

Alif Hanifah, Dian Kusumaningtyas

2354-2365

pdf
DOI: https://doi.org/10.29407/291dzt80

Kedai Kopi Bersahaja's Digital Marketing Strategy in Increasing Customer Purchase Interest

Oktavia T Nabela, Ema Nurzainul Hakimah

2320-2330

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6026

Megahijub.id Online Store Marketing Strategy To Increase Consumer Purchases

Miranda Mira, Zulistiani Zulistiani

2079-2087

pdf
DOI: https://doi.org/10.29407/90hw0026

Analysis of Management Students' Interest at UNP Kediri in Participating in the MBKM Program

Jelvi Tri Kuherawati

2341-2353

pdf
DOI: https://doi.org/10.29407/11evyw03

Analysis of the Role of Leadership and Work Discipline in Increasing Employee Productivity at the Nganjuk Regency Cooperative and Micro Enterprise Service

Fitriana Dewi, Dodi Kusuma Hadi Soedjoko

485-501

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7112

Hajj Product Differentiation Strategy at Bank Muamalat KC Kediri in Facing Competition from Other BPS BPIH

Reneshin Dwi Raharto Putri Raharto, Susi Damayanti

2125-2136

pdf
DOI: https://doi.org/10.29407/1dabdd57

The Influence Of Customer Reviews, Customer Trust, And Customer Experience On Facetology Sunscreen Customer Loyalty In Generation Z

Dwi Pebriyanti, Rino Sardanto

2099-2110

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6098

Consumer Purchasing Decisions in Review of Price, Service Quality, and Location at Candaria Kediri Souvenir Shop

Nabila Ayu Permatasari Prasetiyo, Poniran Yudho Leksono

2366-2376

pdf
DOI: https://doi.org/10.29407/7e6stz72

Analysis Of Understanding The Enterpreneurial Spirit In Running A Business In Msmes Warkop Simbah Lorah Ngasem Kediri

MOCH. ILHAM FUADI, Dian Kusumaningtyas

1928-1937

pdf
DOI: https://doi.org/10.29407/3x652371

The Effect of Service Quality, Price, and Product Quality on Customer Satisfaction at Kana Eatery Coffe Kediri

Natasya Firmanda Salsabillah, Sigit Ratnanto

447-458

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6337

Analysis of the Effect of Working Environments, Organizational Citizenship Behavior (OCB), and Work Diciplines on Employees Performances at the Lestari Kertosono Sugar Factory

Sela Noviana, Basthoumi Muslih

502-512

pdf
DOI: https://doi.org/10.29407/94rej096

Consumer Purchasing Decisions in Review of Digital Marketing, Product Quality, and Location at Anugrah Farm Kediri Cow's Milk

Elang Maulana Gymnastiar, Poniran Yudho Leksono

2056-2066

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6341

The Role of Job Satisfaction in Mediating PT X's Employee Turnover Intention Modeling Based on Work Environment and Work Overload

Wahyu Indra Kurniawan, Amin Tohari

1-13

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6339

Analysis of Organizational Commitment, Compensation and Job Satisfaction on Official Performance at the Nganjuk Regency Cooperatives and Micro Enterprises Office

Suci Dariyanti, Poniran Yudho Leksono

2045-2055

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6332

Business Model Exploration Using SWOT and Business Model Canvas at Djaya Store

Maulana Yoga Pamungkas, Edy Djoko Soepritjatno

14-26

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6314

Improving Human Resource Capacity at the Cooperatives and Micro Enterprises Service of Nganjuk Regency through Training and Development of MSME Competencies

Frinta Indah Amelia, Dodi Kusuma Hadi

2019-2044

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6312

The Influence of Brand Image and Quality of Tolak Angin Sidomuncul Products on the People of Kediri Regency

Issabela Tetania Nur Alivia

2572 - 2580

pdf
DOI: https://doi.org/10.29407/s5x4k416

The Influence of Product Design, Price, and Service Quality on Purchase Decisions in Laluv Buket Home Business in Nganjuk Regency

Lisa Dwi Nur Faiza, Sigit Ratnanto

2008-2018

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6298

The Influence of Live Streaming, Flash Sale, and Online Customer Review on Purchasing Decisions for Antarestar Products on TikTok Shop

Rofiq Ainul Husin, Subagyo Subagyo

2137-2147

terbaru
DOI: https://doi.org/10.29407/dwx41z13

The Role of Marketing Strategy, Program Innovation, and Social Media in Increasing Student Registration Interest at PAUD Tiara Sani

Pertiwi Wahyuni, Zulistiani

2148-2165

terbaru
DOI: https://doi.org/10.29407/kilisuci.v3i.6140

The Influence of Lifestyle, Content Marketing, and Brand Trust on Purchase Decisions for Glad2Glow Moisturizer

Eka Zuliana Zulkarnain, Rino Sardanto

2166-2178

terbaru
DOI: https://doi.org/10.29407/vvemye91

Analysis of the Business Assistance Program on the Development of MSME Customers of Bank X in Pamotan Branch

Pidie Tri Cahyanti, Ismayantika Dyah Puspasari

2515 - 2528

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6347

Utilization of Local Wisdom “Anglo” as an Effort to Increase the Competitiveness of Fried Rice Business

Anggita Putri Puspita Dwi Cintyawati, Subagyo

1322-1330

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6297

Analysis of the Performance Achievement of Substitute Employees During Leave at Simpang Lima Gumul Regional Public Hospital Kediri

Blesscindy Estherina Sulistiono, Basthoumi Muslih

866-878

pdf
DOI: https://doi.org/10.29407/2dyfgn86

Analysis of E-technology Support, E-digital Competence and E-work procedures on the Performance of Employees of PosIND Kediri branch

Nita Oktaviana, Basthoumi Muslih

2234-2243

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6293

The Influence of Motivation, Communication, and Work Stress on Employee Job Satisfaction at PT BPR Berkah Pakto

Ryan Galih Cahya Laksana, Restin Meilina, Diah Nurdiwaty

2267-2279

pdf
DOI: https://doi.org/10.29407/2cvv2763

Analysis of the Digital Wallet Applications, Purchasing Power on Consumer Purchase Decisions on the Shopee Platform (Study on UNP Kediri Students)

Yerikho Putra Panglipur, Ema Nurzainul Hakimah
pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6069

THE EFFECT OF PRICE DISCOUNT, ONLINE CUSTOMER RATINGS, AND ONLINE CUSTOMER REVIEWS ON CONSUMER BUYING INTEREST IN SHOPEE E-COMMERCE

Denanda Petrecia, Ema Hakimah

879-895

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6060

The influence of Product Quality, Discounts, and Online Customer Reviews on Purchasing Decisions for Jiniso Brand Fashion Products

Sintya Fitrialin Putri, Subagyo

459-472

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6031

Product Quality and Customer Satisfaction: A Qualitative Analysis of Dairy Products from Anugrah Farm in Kediri Regency

Irvan Ardiansyah Prasetya, Restin Meilina

2291-2305

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6010

INFLUENCE MARKETING MIX AND SERVICE QUALITY ON CONSUMER PURCHASING DECISIONS AT CORNER CELL

Heni Eka Prasasti, Itot Bian Raharjo

2067-2078

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5990

ANALYSIS OF SELF EFFICACY, INTERNAL LOCUS OF CONTROL AND EXTERNAL LOCUS OF CONTROL ON THE PERFORMANCE OF EDUCATIONAL STAFF EMPLOYEES AT MADRASAH TSANAWIYAH NEGERI 3 KEDIRI

Mohammad Andi Wicaksono, Dian Kusumaningtyas

513-525

pdf
DOI: https://doi.org/10.29407/8f7asx27

The Influence of Motivation, Work Discipiline, and Work Environment on Employee Performance in Waste Management at DLHKP Kediri City

azizatus sholikhah, Dodi Kusuma Hadi S

586-596

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6280

Influencer Network Analysis on Digital Marketing Startup development (Case Study on FNCT Management)

Hanisa Rusli

2445 -2464

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6357

Boosting Sales Turnover of Sumber Podang Honey with Digital Campaign

Yuhana Della Nabela, Basthoumi Muslih

1364-1375

pdf
DOI: https://doi.org/10.29407/0h6yjf79

Emotional Factors, Product Quality and Service Quality on Customer Satisfaction Of Kedai Pagii Sore in Nganjuk

Octarina Tribuanawati, Dian Kusumaningtyas

2433 - 2444

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6356

The Role of the Studi Independen Program in Enhancing Students' Job Readiness

Ariadafa Wahyu Rhiansyah

2529 - 2544

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6360

The Effect of Twin Date Event Day Promos, Flash Sale, and Shopee Live Discount Vouchers on Product Purchase Decisions for Shopee E-Commerce Users in the Kepung District Area

Refita Sari, Susi Damayanti

2477 -2488

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6363

The Effect of Service Quality and Hajj Financing on Customer Satisfaction at the Bank Muamalat Indonesia Kediri Branch Office Company

Echa Anjely Priwindhasari, Sri Aliami

2545 - 2555

pdf
DOI: https://doi.org/10.29407/jwk4r395

SWOT Identification in Green Plant Export Market Development

Maria Magdalena Tafuli, Hery Purnomo

2423 - 2432

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6671

Optimizing the Use of Digital Branding to Increase Exports of Green Plants in International Markets

Munanda Tania Sary, Hery Purnomo

2413 - 2422

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6673

The Influence of Online Customer Review, Online Customer Rating, Marketing Content on Fashion Buying Interest in Tiktokshop

Desvita Fitriani, Dian Kusumaningtyas

2556 -2571

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6683

Analysis of the Mentoring Program on the development of Customer Business at Bank ABC: The Role of Facilitator Assistants at Rejoso Branch

Risti Farida Aprilia Prahesty, Ismayantika Dyah Puspasari

1524-1537

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6368

The Role of Market Segmentation and Distribution Channel Preferences in Increasing Sales Volume of Purung Tofu Factory, Trenggalek Regency

Irfan Hari Mukti, Basthoumi Muslih

1513-1523

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6367

The Influence of Content Marketing, Online Customer Review, and Product Quality on the Purchase Decision of Mossdoom Bags, Faculty of Economics and Business, Universitas Nusantara PGRI Kediri

Metta Uppalavana, basthoumi muslih

725-734

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6359

The Impact of Leadership Technique, Ability and Personal-Professional Balance on the Performance of  Workers at Star Wedding Organizer Kediri

KRISTINA YOSI TAMARA

1553-1563

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6369

The Role of Technology in Improving Employee Performance of Gypsum Installation MSMEs

Nizam Irfani, Edy Djoko Soeprijatno

1564-1572

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6371

The Effect of Brand Reputation, Service Quality, and Price Perception on Consumer Satisfaction at The Sutejo Motorcycle Spare Parts Store in Nganjuk

Aldafa Tito Ramanda Putra, Dian Kusumaningtyas

925-936

pdf
DOI: https://doi.org/10.29407/e8myw069

The influence of brand image, brand ambassador, and content marketing on purchasing decisions on wardah lipstick exclusive matte lipcream products

Elok Farikhatul Ilmiah, Dian Kusumaningtyas

856-865

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6690

Role as a Companion Facilitator at PT. BTPN Syariah Tbk in Certified Independent Study Internship (MSIB) to Develop Students Critical Thinking Skills

Arif Permana, Efa Wahyu Prastyaningtyas

803-811

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7129

THE INFLUENCE OF CONTENT MARKETING, SOCIAL MEDIA MARKETING, AND BRAND AWARENESS ON GEN-Z BUYING DECISIONS AT SHOPEE

FIRA HIDAYATUS SYAKDIYAH, Sigit Wisnu Setya Bhirawa

1219-1232

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6059

Member satisfaction is reviewed from the quality of service, communication, and trust in the East Java Independent Cooperative Mojokerto

Andre Praditya Putra, Poniran Yudho Leksono

575-585

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6269

The Influence of Viral Marketing, Online Customer Reviews, and Price on Purchasing Decisions on Skintific Skincare Products in the Tiktokshop Marketplace.

Zulia ika wahyu pramesti, Dian kusumaningtyas

1573-1585

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6646

The Influence of Service Quality, Store Atmosphere, and Location on Customer Satisfaction Case Study on Seblak Prasmanan Ndaa

Refi Murniasari, Dian Kusumaningtyas

987-999

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6659

THE EFFECT OF SERVICE QUALITY, TRUST AND COMPLAINT HANDLING ON CUSTOMER LOYALTY OF CUSTOMERS OF BANK JATIM NGANJUK BRANCH

elvi nur, Dodi Kusuma Hadi Soedjoko

1273-1284

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6108

The Influence of Price, Promotion, and Brand Image on Purchase Decisions of Red Sugar at UD Nira Sari, Kediri Regency

RAFAEL YUKI MAHENDRA

1258-1272

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6151

The Influence of Customer Review, Digital Marketing, and Price on Glad2glow Skincare Purchase Decisions on Shopee

Agustin Rika Amelia

1246-1257

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6155

Analysis of Reviews, Brand image, and Product Quality on Purchasing Decisions for OMG Lip Cream Among UNP Kediri Students.

chandra dwi, Poniran Yudho Leksono

1134-1148

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6160

Analysis of the Influence of Influencer Endorsement, Fashion Trends, and Prices on Fashion Product Purchase Decisions on TikTok Shop.

helmi purnomo, Edy Joko Soeprijatno

1125-1133

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6168

Purchase Decisions Reviewed From Brand Image, Price, and Promotion of Alfi Putra BOY Cigarettes

Zulhasnie Yogi Dwi Anggana, PONIRAN YUDHO LEKSONO

1115-1124

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6173

The Analysis of Ferlin Hijab Customer Loyalty Through Price Perception, Business Location and Customer Service

yeseria maya Maulina yeseria maya Maulina; Heri Purnomo,SE,MM Heri Purnomo,SE,MM

1093-1103

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6176

Analysis of Liquidity Ratios, Solvency Ratios and Profitability Ratios to Assess Financial Performance at PT Bank Jago Tbk for the Period 2020-2023

Hesti Oktaviani

1055-1065

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6192

The Influence of Service Quality, Price Perception and Customer Satisfaction on Customer Loyalty in UD. Mujur  2

AHMAD Ahmad Efendi Cahyo Setiono, Ema Nurzainul Hakimah

1969-1979

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6017

Performance Analysis of Islamic Banks Listed on the Indonesia Stock Exchange (IDX) Based on the Risk Based Bank Rating (RBBR) Method for the 2020-2023 Period

Yusuf Candra Syahputra, Moch. Wahyu Widodo

2220-2033

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5909

Marketing Strategy Analysis to Improve the Competitiveness of Rindi Rizqi Chips MSMEs in Nganjuk Regency

Vita Aprillia Diani, Samari Samari

1994-2007

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5903

Analysis of the Influence of Taste, Quality of Ingredients, and Price on Customer Satisfaction of Meatballs of Rezeki Nganjuk

Teddy Teddy, Poniran Yudho Leksono

966-975

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6301

Analysis of Education and Communication Strategies in Increasing Understanding and Public Awareness of Insurance at Panin Dai-Ichi Life Company

Putri Fadhilah, Efa Wahyu Prastyaningtyas

608-616

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6700

Analysis quality control of white tofu products using the seven tools method in the home industry of Mrs. Menuk.

Tiara Putri Insani, Lilia Pasca Riani

597-607

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7135

Analysis of The Implementation of The Double Track Program in Improving Entrepreneurial Interests of Grade XI Students at SMAN 1 Berbek

Vika Sintya Milasari; DS Respatiningtias, M Bawono, D Arintowati

541 - 553

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7101

The Influence of Renewable Energy, Carbon Emissions, and Foreign Direct Investment on Indonesia's Economic Growth 2011 - 2020

Muhamad Cyrill Ghauzan, Firman Akbar Rizalihadi, Safitri Yulaikhah, Tyarida Ayunni, Musahal Annaty

554 -567

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7100

The Use of Cashless Payment And E-money in Consumer Behavior for Generation Z in English Village of Pare Kediri

Nurul Qomariyah, Trisnia Widuri

568 -574

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7098

Grabfood Application Marketing Strategy in Increasing Online Sales of Ramen Master Kediri

Nabila Alfina Putri, Ema Nurzainul Hakimah

626-638

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7150

Green Economy Paradigm Through the Lens of Local Wisdom: Connecting Tradition and Modernity in Sustainable Development

Hariyono, Umi Hidayati, Suharto

794-803

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7127

The Effects of Occupational Health, Safety and Wellbeing on Operations and Performance at Gambia Ports Authority Mediated by Policy and Procedures.

Sainabou M Ceesay, Gibriel Badjie

1000-1010

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7124

The Effect of social media usage on employee performance at the Gambia Ports Authority

Aida Kombeh Manneh, Gibriel Badjie, Tanimu Umaru Saminaka

1011-1023

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7113

How Taxes and Inflation Will Affect Economic Growth in ASEAN Emerging Markets

Maretha Ika Prajawati, Putri Eliza Syahda, Basir S

1285-1296

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7107

Effect of Workplace Diversity and Inclusion on Institutional Performance in Selected Public Higher Education Institutions in the Gambia

Mohammed Jebou, Gibriel Badjie
PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7104

The Impact of Audit Activity and Internal Control Effectiveness on Public Finance Management in Gambia

Burama Jatta, Christopher Belford, Gibriel Badjie

1955-1968

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7103

The Effect of Economic Growth, Inflation and VAT (Value Added Tax) on the profitability of Automotive Sector companies listed on the IDX

Moch. Andik Nasrudin, Ismayantika Dyah Puspasari

1906-1918

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6893

BSI Bank Gold Installment Program as One Solution for Hajj Payment

Esy Nur Aisyah, Yodi Arizky Akbar

1938-1945

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6821

Understanding Corn Quality Control Process UD Dicky Putra

Adelia Puspitasari

1709 - 1905

pdf
DOI: https://doi.org/10.29407/2kamqd59

The Influence Of Brand Image, Product Quality, and Price On Purchasing Decision Of Le Minerale Brand Mineral Water in Nusantara PGRI Kediri University Students

Nabela Putri Wulandari, Rony Kurniawan

2111-2124

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5951

Analysis of Price, Product Quality, and Promotion on Consumer Purchasing Decisions at Supermarket X Nganjuk

M. Rizqi Al Hafidz

1538 - 1552

pdf
DOI: https://doi.org/10.29407/5kc8ma98

Effective Branding Strategy in Orchid Cultivation Business (Case Study on Ornamental Plants Dara Garden Karangnongko)

Nabila Fairus Qilma Ambami, Diah Ayu Septi Fauji

1586 - 1604

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6203

Supply Chain Analysis, Innovative Technology, Distribution, and Consumer Perception in  Supporting the Sustainability of Hydroponic Vegetable Business

Anisa Rahmawati

1586 - 1604

pdf
DOI: https://doi.org/10.29407/9nn30519

Analysis 0f User Satisfaction With The Jconnect Mobile Application in Terms of Content, Accuracy, Format, Ease of Use, and Timeliness in Kediri City

Ihza Faisal Mahendra, Diah Ayu Septi Fauji

1393 - 1407

pdf
DOI: https://doi.org/10.29407/8nc3k046

Analysis of Self Efficiacy, Internal Locus of Control and External Locus of Control on the Performance of Educational Staff Employees at Madrasah Tsanawiyah Negeri 3 Kediri

Mohammad Andi Wicaksono, Dian Kusumanintyas

513-525

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6886

Analysis of Social Media Innovation Tiktok as a Promotional Media in Creating Competitiveness (Competitive Adventage) in the Sustainability of UMKM BerkahFD Gorden Kediri

Mohamad Mauludin Mauludin

2306-2319

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6586

Improvement of Marketing Strategy for Medali Mas ikat weaving craft Through SWOT Analysis

Firda Ayu Arinda, Diah Ayu Septi Fauji

2391 - 2404

pdf
DOI: https://doi.org/10.29407/mdycnt88

Development of Technology Adoption on Purchase Decisions Among Shopee User

Tarista Indah Laila Sari, Dyah Suswanti Respatiningtiyas, Muhammad Bawono, Dyan Arintowati

2405 - 2412

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7335

The Influence of Career Development, Organizational Culture, and Employee Involvement on Employee Performance at the Nganjuk Regency Cooperative and Micro Business Office

Alfiatul Husniah, Mochamad Muchson

2465 - 2476

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7073

The Influence of Leadership Style, Work Morale, and Work Discipline on Work Productivity at MSMEs Mendali Mas Bandar Kidul Kota Kediri

Ridho Noer Cahyono Cahyono
DOI: https://doi.org/10.29407/kilisuci.v3i.7082

The Influence of Organizational Culture, Rewards, and Work Environment on Employee Performance at Al Falah Bakery

Abdur Rahman, M. Muchson

2489- 2504

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7125

Analysis of Convenience, Service Features and Risk in the Decision to Use the Generation Z ShopeePay Payment System in the Wates District Area

Melinda Ifa Nuzila, Sigit Rantanto

2505 - 2514

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6353

The Role of Inflation, SBI Interest Rates, and The Dollar Exchange Rate In Influencing The Composite Stock Price Index (IHSG) Study In 2020-2023

Tentria Oking Ofika, Indrian Supheni, Dwi Puji Rahayu
pdf
DOI: https://doi.org/10.29407/dfkxb125

The Effect of Experiential Marketing, Price Perception and Customer Satisfaction on Repurchase Intention in Somethinc Product Customers

Arnistia Dwi Ningtyas , Dyah Ayu Paramitha

159-169

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5877

The Effect Of Price, Product Variation, And Promotion On Purchase Decisions At Niky Cokelat Kediri

Riestu Danaraja, Susi Damayanti, Ema Nurzainul Hakimah
pdf
DOI: https://doi.org/10.29407/fgqn4x82

Analysis Of The Influence Of Digital Marketing, Content Marketing, And Sponsorship On Brand Awareness

Ayuneira Dega Pripinda, Dyah Ayu Paramitha

170-181

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5867

Analysis of Management Information System Design in Pre-Recruitment HR Planning Based on Flowchart

Priyo Yulianto, Lilia Pasca Riani

1309-1318

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7144

Designing a Performance Evaluation and Payroll System Using the ADDIE Model

Rizky Kurnia Manggala, Lilia Pasca Riani

1319-1327

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7145

Analysis of Transparency Strategies and Challenges as a form of school accountability commitment: a literature study

Paryono, Lilia Pasca Riani

910-924

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7138

Analysis of the Bubble Assets Phenomenon in Yogyakarta

Elisa Aura Maharani, Lilia Pasca Riani

896-909

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7137

Analysis of the Multiplier Effect of Geopolitical Conflict on the Indonesian Economy and its Mitigation Strategy

Anang Nur Makruf, Lilia Pasca Riani

820-832

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7131

Sales Forecasting Analysis Using Time Series Method: A Study on Chocolate Banana Snack Business

Sheila Mitha, Lilia Pasca Riani

735-745

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7133

Analysis of International Aspects on the Balance of Supply and Demand in the Domestic Market

Fidatiara Anggraini, Lilia Pasca Riani

843-855

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7134

Analysis of Indonesia's Protectionism Policy Challenges Amidst the Rise of Imported Products from China

Nugraheni Setyowati, Lilia Pasca Riani

617-625

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7136

Analysis of Forms, Challenges, and Impacts of Commercialization in Education

Nur 'Azizi, Lilia Pasca Riani

833-842

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7132

Designing Recruitment Automation System to Reduce Gender, Age, Race, and Educational Background Bias in Indonesia

Nur Aeinun Nisya, Lilia Pasca Riani

1297-1308

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7143

Analysis of the Form and Impact of Airfare Discrimination in Indonesia

Halasson Simamora, Lilia Pasca Riani

1328-1336

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7146

Analysis of the factors that drive the hedonic behavior of

Cornellan Hayden Setya Prasna, Lilia Pasca Riani

1347-1363

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7148

Analysis of the Impact of Organizational Structure Flexibility on SchoolStakeholders: A Study on Schools in Sleman Regency, DIY

Jamel Fasha Samanhudi, Lilia Pasca Riani

1337-1346

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7147

Application of Mundel Theory in Measuring Operational Productivity at Waroeng Tenda Gaul Restaurant, UGM Valley Branch

Radjandra Putra, Lilia Pasca Riani

1033-1040

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7141

Rupiah weakens further: an analysis of export challenges and opportunities

Ahmad Aji Syafi'i Wibowo, Lilia Pasca Riani

1024-1032

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.7140

A Systematic Review on Market Orientation and Marketing Performance in SMEs

Tias Indarwati, R.A Sista Paramita, Ujang S. Mubarok, Nadia Asandimitra, Achmad Kautsar

224 - 234

pdf
DOI: https://doi.org/10.29407/

Seizing the Market Share of Watermelon Products During the Peak Harvest in Jaan Village Nganjuk

Yunia Agustina, Basthoumi Muslih

109-115

pdf
DOI: https://doi.org/10.29407/xcjkn687

In-Depth Analysis Of The Experience Of Shallot Farmers In Implementing Ict-Based Marketing Strategies: A Case Study Of Increasing Product Marketability In Sukomoro Village, Nganjuk Regency

Savira Chalim Indarsari , Subagyo

116-132

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.6205

The Effect of Brand Awareness and Endorsement on Consumer Loyalty To Chitato X Seventeen Products Among Young People in Kediri City

Nur Eka Setyoningrum, Susi Damayanti

306-318

PDF
DOI: https://doi.org/10.29407/k71p9174

Analysis Of The Influence Of Segmenting, Targeting, And Positioning On Purchasing Decisions At Pondok Salero Restaurant, Kediri

Muhammad Alwi, Ema Nurzainul Hakimah

133-146

pdf
DOI: https://doi.org/10.29407/kilisuci.v3i.5984

The Effect of Shopee Ads, Shopee Vouchers and Customer Reviews on Consumer Decisions for Make Over Cosmetic’s at Shopee

Nisaul Usna, Sigit Ratnanto

147-158

pdf
DOI: https://doi.org/10.29407/tgdmpd30

The Influence of Testimonials, Price and Product Quality on Consumer Purchase Interest in Hanasui Products Online

Nadila Perwita Sari, Susi Damayanti

182-189

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5130

The Influence of Transformational Leadership Style, Compensation and Work Environment on Employee Loyalty at PT Irfa'i Berkah Sejahtera Kediri

Dewi Wulansari, Sigit Wisnu Setya Bhirawa

190-203

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5795

The Role of Muse from Influencers in Increasing the Buying Interest of Gisca Make Up Consumers

Gisca Faradista Filla Aisyi, Basthoumi Muslih

204-217

PDF
DOI: https://doi.org/10.29407/py9atn71

The Effect of E-Commerce, Price, and Service Quality on Purchasing Decisions at Mbak Tin Clothing Store in Gudo Market, Jombang Regency

Poppyatin Eka Darma, Susi Damayanti

218-231

PDF
DOI: https://doi.org/10.29407/2g4fd919

Implementation of the SCAMPER Technique to Create Innovation and Increase the Business Competitiveness of Ardian Collections MSMEs

Vinna Ardian Sari, Basthoumi Muslih

232-242

PDF
DOI: https://doi.org/10.29407/fntw9m22

Phenomenological Study in the Practice of Increasing Customer Saticfaction Based on the Dimensions of Service Quality at Enggal Laris Building Materials Store

Muhammad Azriel Ariansyah, Ema Nurzainul Hakimah

243-255

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5949

The Influence of Brand Image, Brand Trust and Loyalty Program on Purchasing Intensity of Indosat (IM3) Products in Ngronggot District, Nganjuk Regency

Devi Nanda Wijaya, Hery Purnomo

256-268

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5952

The Impact of Marketing Synergy: An Analysis of the Influence of Promotion Mix Strategy, Service Quality, on Purchase Decisions at Indomaret Gading, Prambon, Nganjuk

Moh. Erga Isyafak, Ema Nurzainul Hakimah

269-279

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5957

Influence of Product Innovation, Flash Sale and Electronic Word of Mouth Regarding The Decision To Purchase Aerostreet Products on The Shopee Platform

Ario Wibisono, Itot Bian Raharjo

280-291

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5962

The Influence of Promotion, Content Marketing, and Impulse Buying on The Purchase Decision of K-Pop Boy Group NCT Merchandise at The Flurry Station Kediri Store NCT Merchandise at The Flurry Station Kediri Store

Irma Dewi Cahyantik, Itot Bian Raharjo

292-305

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.5972

Optimizing the Digital Marketing Strategy of Nasi Krawu MSMEs in Increasing Competitiveness and Sales Turnover in the Digital Era

Bagus Sugiantoro, Ema Nurzainul Hakimah

319-333

PDF
DOI: https://doi.org/10.29407/jbsq8n02

The Influence of Product Quality, Word Of Mouth, and Brand Trust on Purchasing Decisions for Marina Hand & Body Lotion Marina among Students at the Faculty Of Economics and Business UNP Kediri

Rohmah Wahyuningsih, Subagyo

334-345

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6049

Analysis of ABC Method, EOQ Method and Safety Stock as Determinants of Inventory Control Optimization of Tobacco Products Sumber Jaya at Jamsbacco Store

Eliza Febi Kharina

346-358

PDF
DOI: https://doi.org/10.29407/mshvb979

The Influence of Copywriting, Content Marketing, and Social Media Marketing on Purchase Decisions in E-Commerce

Putra Chevin Zakaria, Sigit Wisnu Setya Bhirawa

359-370

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6074

PT Angkasa Gema Nusantara Wedding Vendor Marketing Strategy to Build Customer Interest

Riski Dwi Kasanah, Zulistiani

371-383

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6080

Zafirah Meatball Shop Marketing Communication Strategy In Increasing Sales Turnover In Ngronggot Nganjuk City

Zairika Kumalaputri, Samari

384-394

PDF
DOI: https://doi.org/10.29407/56crxn44

The Effect of Work Stress, Work Competence and Work Motivation on the Performance of Employees of PT. Lancarjaya Mandiri Abadi (Kediri Branch Office)

Latifa Qori Afiatujana, Sigit Wisnu Setya Bhirawa

395-407

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6087

The Effect of Brand Image, Product Quality, and Price Perception on Erspo Jersey Purchasing Decisions

Stefanus Dhani Effendi, Ema Nurzainul Hakimah

408-419

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6095

Analisys Self-Efficacy and Job Satisfaction on Employee Performance at Lotus Garden Hotel Kediri

Dewi Mutiara Rahmadani, Dodi Kusuma Hadi Soedjoko

420-430

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.6097

The Influence of Facebook Ads Strategy on Increasing Brand Awareness of Products in Dunia Akrilik

Mohammad Sulton Amirur Rizal, Ema Nurzainul Hakimah

431-438

PDF
DOI: https://doi.org/10.29407/kilisuci.v3i.7121
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