Implementasi Metode Long Short-Term Memory untuk Prediksi Traffic Transaksi
DOI:
https://doi.org/10.29407/184f3174Abstract
Tingginya aktivitas transaksi produk digital pada ekosistem e-commerce menuntut efisiensi layanan yang optimal. Toko "Safa Shop" yang beroperasi di platform Shopee menghadapi kendala menentukan waktu siaga operasional akibat fluktuasi pesanan yang dinamis. Penelitian ini menerapkan algoritma Long Short-Term Memory (LSTM) untuk memprediksi volume transaksi per jam sebagai rekomendasi jadwal kerja bagi penjual. Model dilatih menggunakan data historis satu tahun dari Shopee, menghasilkan prediksi per jam untuk 24 jam ke depan. Tahapan penelitian meliputi pembersihan data, normalisasi, dan implementasi teknik sliding window. Evaluasi model menghasilkan nilai MAE sebesar 1,2890, RMSE sebesar 1,6900, dan MAPE sebesar 66,13% pada jam aktif. Pengujian fungsional dengan metode Black Box Testing menunjukkan seluruh modul sistem berjalan sesuai spesifikasi. Penelitian menyimpulkan bahwa LSTM mampu menyediakan dasar prediktif yang membantu penjual mengoptimalkan manajemen waktu operasional secara sistematis.
Keywords:
E-commerce, LSTM, Produk Digital, Sistem Prediksi, Traffic Transaksi##plugins.themes.default.displayStats.downloads##
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