Analisis Sentimen Komentar Youtube terhadap Pembangunan Tol Kediri–Tulungagung dengan Pendekatan Lexicon–Based
DOI:
https://doi.org/10.29407/xp7ty922Abstract
Pembangunan infrastruktur jalan tol Kediri–Tulungagung menimbulkan beragam tanggapan dari masyarakat yang banyak disampaikan melalui media sosial. Perbedaan pendapat tersebut perlu dianalisis untuk mengetahui kecenderungan sentimen masyarakat terhadap proyek pembangunan tersebut. Penelitian ini bertujuan untuk menganalisis sentimen masyarakat pada media sosial terhadap proyek pembangunan Jalan Tol Kediri–Tulungagung menggunakan pendekatan lexicon-based. Data yang digunakan berupa komentar masyarakat yang diperoleh dari Youtube dan telah melalui tahap praproses teks, meliputi pembersihan data, tokenisasi, normalisasi, dan penghapusan stopword. Proses analisis sentimen dilakukan dengan menghitung skor sentimen berdasarkan kamus kata positif dan negatif, kemudian mengklasifikasikan komentar ke dalam kategori sentimen positif, netral, dan negatif. Hasil penelitian menunjukkan bahwa sentimen positif lebih dominan dibandingkan sentimen netral dan negatif. Evaluasi kinerja metode lexicon-based menghasilkan nilai akurasi sebesar 86%, yang menunjukkan bahwa metode ini cukup tepat untuk analisis sentimen awal. Meskipun memiliki keterbatasan dalam memahami konteks bahasa yang kompleks, pendekatan lexicon-based tetap dapat memberikan gambaran umum mengenai opini masyarakat terhadap proyek pembangunan infrastruktur.
Keywords:
Analisis Sentimen, Media Sosial, Lexicon-Based, Pembangunan Jalan Tol, Opini Masyarakat##plugins.themes.default.displayStats.downloads##
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