Green Marketing Strategies in Building Brand Loyalty for Wonosalam Fresh Milk Products: The Mediating Role of Environmental Awareness among Generation Z Consumers in Jombang Regency. Kilisuci [Internet]. 2026 Apr. 29 [cited 2026 Oct. 13];4:331-4. Available from: https://proceeding.unpkediri.ac.id/index.php/kilisuci/article/view/9712