Putri, Lindy Alviani Frazena, and Rony Kurniawan. “PENGARUH DIGITAL MARKETING, PERSEPSI HARGA, DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN GENERASI Z SHOPEE”. Prosiding Simposium Nasional Manajemen Dan Bisnis, vol. 5, Aug. 2026, pp. 2342-50, https://doi.org/10.29407/devnr720.