Santoso, Vemmy Apriliyani, et al. “PENGARUH PROMOSI, POTONGAN HARGA, DAN E-PELAYANAN TERHADAP PEMBELIAN IMPLUSIF PRODUK MAYBELLINE SHOPEE”. Prosiding Simposium Nasional Manajemen Dan Bisnis, vol. 5, Aug. 2026, pp. 207-15, https://doi.org/10.29407/1gm2ah46.