SAPUTRA, Jimmy; MUCHSON, Mochammad. PENGARUH VIRAL MARKETING, BRAND TRUST, DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN LIVE TIKTOK SHOP. Prosiding Simposium Nasional Manajemen dan Bisnis, [S. l.], v. 5, p. 2723–2730, 2026. DOI: 10.29407/2phx0k48. Disponível em: https://proceeding.unpkediri.ac.id/index.php/simanis/article/view/10291. Acesso em: 10 oct. 2026.