A'yuni, Q. et al. 2026. PENGARUH ELECTRONIC WORD OF MOUTH, BRAND VALUE CO-CREATION, DAN BRAND TRUST TERHADAP PURCHASE INTENTION. Prosiding Simposium Nasional Manajemen dan Bisnis. 5, (Aug. 2026), 1217–1225. DOI:https://doi.org/10.29407/t5d34w09.