ANALISIS OCR, PD, DAN TP TERHADAP IMPULSE BUYING PADA LIVE STREAMING SHOPEE. Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi, [S. l.], v. 10, p. 71–80, 2025. Disponível em: https://proceeding.unpkediri.ac.id/index.php/senmea/article/view/9041. Acesso em: 10 jan. 2026.