Impulse Buying Among Generation Z on Shopee: The Effects of FoMO, PayLater, Social Media, and Scarcity Marketing. Proceeding Kilisuci International Conference on Economic & Business, [S. l.], v. 4, p. 968–981, 2026. DOI: 10.29407/5gr9nz91. Disponível em: https://proceeding.unpkediri.ac.id/index.php/kilisuci/article/view/9689. Acesso em: 26 aug. 2026.