THE EFFECT OF PRICE DISCOUNT, ONLINE CUSTOMER RATINGS, AND ONLINE CUSTOMER REVIEWS ON CONSUMER BUYING INTEREST IN SHOPEE E-COMMERCE. Proceeding Kilisuci International Conference on Economic & Business, [S. l.], v. 3, p. 879–895, 2025. DOI: 10.29407/kilisuci.v3i.6060. Disponível em: https://proceeding.unpkediri.ac.id/index.php/kilisuci/article/view/6060. Acesso em: 8 dec. 2025.